01. what is branding?

 

Branding is much more than just a logo - it is what your client feels when they think of your business. Many attributes reflect how a brand is portrayed - the business name, products sold, quality, logo, colors, website, business card, how you communicate with your clients, etc. Whether you are selling products or a service, solid branding will determine how your clients view you. 

 

I believe ...

that solid branding is the foundation to business,
that simplicity is the ultimate form of communication,
branding is the best investment,
timeless designs are more trustworthy,
and building trust with your ideal client is the key to success.

 

“Your brand is what other people say about you when you're not in the room." - Jeff Bezos, Amazon.com